High markdowns and frequent promotions reduce profitability.

Centric’s platform connects data, forecasting and market intelligence to balance margin, market needs and consumer demand

CAMPBELL, Calif., Nov 10, 2025 – Centric Software® is thrilled to introduce new innovations with the launch of its AI-powered end-to-end price management capabilities, empowering brands and retailers to optimize pricing strategies, protect margins and stay competitive amid rising tariffs, cost pressures and market volatility. Centric Software delivers innovative, integrated, end-to-end AI-powered enterprise solutions to take products from concept to commercialization. Fashion, luxury, footwear, outdoor, home, cosmetics & personal care as well as multi-category retail teams can plan, design, develop, source, comply, buy, make, price, allocate, assort, sell and replenish products to achieve strategic and operational digital transformation goals.

Price management from Centric Software is a complete, end-to-end pricing workflow—spanning pre-season initial price setting, in-season adjustments and promotions and end-of-season markdown optimization—all within one connected platform. It empowers brands and retailers to centralize pricing strategies and streamline cross-functional collaboration, ensuring consistent execution across regions, channels and product hierarchies. The result is increased operational efficiency, accelerated pricing decisions and stronger alignment across teams, driving margin protection, minimizing errors and reinforcing brand integrity at scale.

Highlights of the latest upgrades to the Centric Planning platform include:

· New competitive benchmarking embedded in the planning stage

Without visibility into competitor assortments, brands risk missed opportunities and pricing errors. New AI-powered benchmarking in Centric Planning identifies assortment gaps through similar-product recognition and pricing analysis, with live market data from Centric Market Intelligence™ embedded directly into planning workflows. Retailers gain the insight to shape more relevant assortments and respond swiftly to market shifts.

· Strategic replenishment algorithm for the Chinese market

China’s rapid production cycles and regional logistics require a different approach to inventory planning. Centric Planning now includes a market-specific replenishment algorithm that boosts store-level accuracy and supply chain agility across the region.

Retailers are managing a larger number of pitfalls today, including:

Tighter working capital constraints than ever due to higher interest rates and shifting consumer behaviors.

Inventory-to-sales ratios at record highs.

Misallocating stock or relying on heavy markdowns to clear excess inventory erodes margins and working capital.

High markdowns and frequent promotions reduce profitability. Availability gaps and poor responsiveness to demand hurt the bottom line and customer sentiment.

By - Aaradhay Sharma